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[Udemy] SaaS Marketing, Metrics for Managers and Founders

March 30, 2022 Marketing

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100% OFF Get Course

What you’ll learn

• What’s saas
• Distinction between IAAS PAAS SAAS
• SAAS enterprise mannequin
• SAAS Advertising Metrics
• SAAS Metrics like CAC, CLV, LTV, NPS, ARPU, Unit economics, Retension
• SAAS Pricing Fashions, Methods, and Examples
• Freemium SAAS Technique and Corporations
• Pay as You go SAAS enterprise Mannequin – Amazon AWS and Microsoft Azure
• SAAS Affiliate Enterprise Mannequin and Applications
• SAAS Tiered pricing? | Advantages and Finest Practices
• Startup SAAS Lead Technology
• High SAAS Startups
• construct a Software program as a Service app
• SAAS in Cloud Computing with instance
• Advantages of Saas (Software program as a Service)
• Forms of SAAS Product and Corporations
• Calculate Buyer Lifetime Worth in SaaS
• SaaS challenge administration software program
• Buyer Acquisition Price in Software program as a Service
• Gross Margin and Contribution Margin in Software program as a Service
• Month-to-month reoccurring income in Software program as a Service

Requirements

• Fundamental Understanding about Software program as a Service
• A hungry Mindset to study new issues

Description

Constructing a Software program as a Service (SAAS) firm is at all times arduous.

So this course will make it straightforward for you.

This course is specifically designed for SAAS Product Managers and Startup Founder. It should assist you perceive necessary SAAS Advertising and Development Metrics like CAC, CLV, LTV, Churn, NPS, and KPI’s Development Retention, ARR that a founder and a product supervisor ought to observe.

By the tip of this course, you should have understanding of

Module 1 SAAS Fundamentals

1. What’s SaaS (Software program as a Service)?
2. Historical past of SaaS
3. Why SaaS Future is thrilling
4. What are the Advantages of SaaS?
5. Distinction between IaaS PaaS SaaS
6. SaaS Use Case for E-commerce
7. Constructing Headless e-commerce with SaaS
8. Varied Classes of Startup
9. Forms of SaaS Merchandise and Corporations
10. Why SaaS is so Thrilling for Traders

Module 2 SAAS Enterprise mannequin Innovation

1. SAAS Necessities
2. Software program as a Service Enterprise Mannequin Introduction
3. SAAS Enterprise mannequin innovation
4. Buyer Segmentation in SAAS
5. Concentrating on Enterprises as a SAAS Begin-up

Module 3 SAAS Enterprise mannequin

1. Forms of SAAS enterprise mannequin
2. SAAS Subscription Mannequin Instance
3. SAAS Pricing Fashions, Methods, and Examples
4. Pay as You go enterprise Mannequin – Amazon AWS and Microsoft Azure
5. What’s Tiered Pricing? | Advantages and Finest Practices
6. Pay Per Person Pricing – Click on up and Jira
7. Freemium SAAS Technique and Corporations
8. SAAS Affiliate Enterprise Mannequin and Applications

Module 4 SAAS Advertising and Development Metrics

1. SaaS Development Introduction
2. Distinctive guests and Signups for SaaS
3. B2B SaaS Leads
4. Forms of bookings
5. ACV TCV and Contract size
6. Renewal bookings and churn instance
7. Buyer Acquisition Price (CAC)
8. Month-to-month reoccurring income
9. Retention Price and Cohorts in SaaS
10. SaaS Churn
11. Buyer Lifetime Worth in SaaS
12. Unit Economics in SaaS
13. Internet greenback Retention in SaaS
14. Rule of 40 in SaaS
15. SAAS Magic quantity
16. Calculation SAAS valuation
17. Gross Margin and Contribution Margin
18. Market Measurement TAM, SAM, and SOM

Module 5 Shopify SaaS Case Examine

1. Shopify vs Amazon Enterprise mannequin
2. Shopify Drop-shipping enterprise mannequin
3. Shopify Flywheel and Development loop
4. Shopify Income channels
5. Why it is arduous to switch Shopify
6. Shopify Vs Magento Vs Woo-commerce
7. Shopify Development Wheel
8. FAANG T-Algorithm Framework
9. T-algorithm framework for Shopify

Who this course is for:

• Product Managers seeking to scale their SAAS startup to Million greenback
• Entrepreneurs who wished to construct their software program empire
• Managers who’s doing Gross sales in a Software program as a service firm
• Advertising Govt in a SAAS firm